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At LIVAD Technologies, we are bringing brands and streamers together for ad sponsorships, displaying brands’ visual assets on streamers’ screens without interrupting their stream. This way, we offer streamers an easy and interactive way to monetize their passion.
With our interactive fan engagement tools, live stream games, and overlays, you can offer your viewers innovative ways to engage with your stream.
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The gaming industry is a massive one with millions of people around the world spending billions of hours playing games every day, making it a popular marketing channel for brands looking to reach a younger, tech-savvy audience. Brands can leverage gaming as a marketing channel in 2023 by identifying their target audience, choosing the right platform, partnering with influencers, and other various ways. Read our blog post to find out more.
Gen-Z is a highly influential and diverse generation that is quickly becoming a major target for brands. With their strong sense of social consciousness and desire for authenticity, reaching Gen-Z effectively requires a different approach than that of previous generations. Read our article to find out some tips for brands looking to effectively reach Gen-Z.
Mercedes-EQ is a series of battery-electric vehicles manufactured by Mercedes-Benz. Apart from their global efforts in promoting their EQ brand to a younger audience Mercedes-Benz partnered with Red Bull in Turkey. The campaign goal was to promote our client's brand new EQ electric cars (EQA, EQB, EQC, EQE, EQS) while staying top-of-mind amongst the young generation as a dedicated supporter of esports and gaming in the country leveraging LIVAD's Rich Media Ads.
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